Focusing on Your Future

William R. Pupkis, CMPE, Healthcare Consultant

If I was to walk into your office and say, “I’m here to survey your practice,” in what area would you suggest I begin? Would it be your in-office collection technique to increase your cash flow? Or, would it be an image study to determine your patients’ perception of their needs with relation to your services?

"you need to choose a direction"

Taking stock of where you are today will help you decide where you would like to go and what areas may need the most nurturing.  In Alice’s Adventures in Wonderland, Alice came to a fork in the road and asked the Cheshire cat which way she should travel.  The cat asked where she was going and Alice replied that she did not know. The cat responded, if that was the case, it did not matter which road she took. There are no magic solutions that will guarantee immediate success, but you need to choose a direction.

Ask three basic questions


The following as a guide designed to stimulate your general thought processes on each topic. What is true in Miami may not necessarily be so in Boston.  Plus, each office culture is slightly different, even in the same locale, because each doctor’s art style is different. Remember, this is a self-assessment that no one else need see.

For each of the areas listed below, ask yourself the following three questions.

  1. Have you objectively examined your practice in that area in the last two years?
  2. How would you rate yourself and your practice in that area? (Imagine you are an outside, third party consultant.)
  3. In what two topics would you like to increase your knowledge in order to achieve your goals?

Community Analysis

Patient Communication

Practice Policies and Procedures

Practice Location, Design, and Facilities

Effective Office Staff Policies and Procedures

Associate, Partnership, or Group Practice

Effective Retirement and Estate Planning

Financial Planning and Practice Well Being


For a more detailed analysis, I use a questionnaire with several subcategories in each area, but these three questions will get you started.  The results should be a snapshot of how you feel you and your practice are doing. This process is very subjective. Strive to take an honest look at yourself and your practice and try to avoid the tendency to be too critical of yourself.

Reachable goals

The reason for the exercise is to help you focus on a direction so that you can 1) take charge of your practice, 2) set realistic, reachable goals, and 3) design a plan to achieve them.

Terms and Conditions

Statements and opinions expressed in the Newsletter, Preferred Talk, are those of the author(s) and do not necessarily reflect those of DT Preferred Group, LLC. DT Preferred Group, LLC makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site. In publishing this Newsletter, neither the authors nor DT Preferred Group, LLC are engaged in rendering medical or other professional service. If medical advice or other expert assistance is required, the services of a competent professional should be sought. DT Preferred Group, LLC will not be liable for any losses, injuries, or damages from the display or use of this information. This policy is subject to change at anytime.


This entry was posted on Monday, November 11th, 2013 at 4:56 pm and is filed under Practice Management. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

Comments are closed.